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Highlights

  • Explore brewing history via interactive exhibits and a silo elevator ride.
  • Visit the Moutzolder to see historic grain storage methods.
  • Enjoy three complimentary drinks at the brewery and on the rooftop.
  • Listen to an English presentation detailing Heineken's story.
  • End the tour on a terrace with views of canals and rooftops.

Your Experience

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Arrival and Requirements

Start by arriving at the Heineken Experience. Bring your entry ticket and a valid ID, as this tour is strictly for guests aged 18 and older. The visit begins with an engaging live presentation conducted in English.

The Brewery Tour

You will spend about 1.5 hours learning about Heineken's brewing history. Interactive exhibits show how the brand evolved and what makes it unique. Watch fresh ingredients turn into beer and visit the Moutzolder to see where grain was stored. Take a silo elevator ride for a view of the facility's scale.

Drinks and Views

Savor two complimentary Heinekens while exploring the exhibits. The tour ends on the rooftop terrace with panoramic views of Amsterdam's church spires and waterways. You can relax with your third complimentary drink there.

Inclusions & Exclusions

  • Entry to the Heineken Experience
  • Access to the rooftop terrace
  • Live presentation in English
  • Three complimentary Heinekens
  • Personal expenses

This product offers multiple ticket options. Some items above (like transfers or fast-track access) may only apply to specific options — confirm what's included when you select yours.

Must Know

  • Have your entry tickets and ID ready for entry.
  • This tour is for guests aged 18 and over only.
  • Do not bring outside food, drinks, or pets.
  • Contact the venue beforehand if you need accessibility arrangements.

Ticket Delivery

Your voucher will be emailed to you shortly.Display the voucher on your mobile phone with a valid photo ID at the starting point.Please check your final voucher for the starting point details & specific instructions.

Cancellation Policy

Free cancellation up to 24 hours before the experience starts.

Frequently asked questions

Clear answers to the most common questions travelers ask before booking this experience.

Booking FAQs

Have your entry tickets and ID ready for a seamless experience.

Outside food & beverages and smoking are not permitted on this experience. Due to venue restrictions, pets cannot tag along for this experience. Safety is a priority, so this experience is restricted for guests under the age of 18 years.

This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations. Your guide dogs are welcome at the venue.

Facilities: lockers, cloakroom, and restroom.

Yes, you must present your ID at the entrance as part of mandatory security procedures; there is no skip-the-line option for these checks.

Your ticket grants entry to the Heineken Experience and includes rooftop access, where you can enjoy views over Amsterdam’s iconic skyline.

The experience is wheelchair accessible. Visitors with disabilities should contact Heineken for additional assistance if needed.

Outside food and beverages, as well as smoking, are prohibited during your visit to ensure a safe environment for all guests.

Pets are not permitted due to venue restrictions; please plan accordingly before attending the Experience.

Make sure you have your entry tickets and a valid ID for smooth access as this experience is strictly for those aged 18 and above.

Yes, three complimentary Heineken beers are part of your visit to enhance your brewery tour and rooftop enjoyment.

You'll enjoy an English-led presentation on brewing history, interactive exhibits showcasing Heineken's journey, and a relaxing rooftop terrace with stunning views of Amsterdam.

The ticket covers entry to the Experience, rooftop access, live presentations, and three complimentary drinks; however, other personal expenses are not included.

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